Merchant Analytics That Drive Revenue
Comprehensive merchant portal providing deep customer insights and payment analytics for 500,000+ businesses worldwide.
Client
Klarna
Year
2023
Result
31% increase in merchant GMV, NPS score improved from 42 to 71
Product Screenshots
Comprehensive merchant portal providing deep customer insights and payment analytics for 500,000+ businesses worldwide.
// CHALLENGE
Klarna's existing merchant dashboard was fragmented across multiple tools. Merchants struggled to understand customer behavior and optimize their checkout flows.
// SOLUTION
Built a unified analytics platform with real-time cohort analysis, A/B testing tools, and AI-powered recommendations. Designed for scale with 500K+ concurrent merchant sessions.
// OUTCOME
Merchants using the new portal saw 31% higher GMV. Support tickets decreased by 45% due to improved self-service capabilities.